Website design and build
Define the page journeys, then build on your brand's design system. Service pages, selected work, and content pages share consistent patterns instead of becoming separate designs your team has to maintain.
Your Ploy agency
Kings Landing is an independent agency working with Ploy.ai. We design and build websites in Ploy, with platform-design thinking, SEO and AI-search content, deployment, and ongoing support.
For founders and companies who need a website their team can keep improving.
Discuss your website
What we build in Ploy
A website that explains your offer, shows your work, and gives the right buyer a clear next step.
SEO and AI-search content
Answer the questions buyers ask before hiring you. Connect clear service descriptions to real evidence, useful FAQs, metadata, and internal links. Search rankings and AI recommendations are outcomes to measure, not promises to put in the brief.
Launch and ongoing support
Agree the publishing, domain, editing, and maintenance responsibilities. Keep future page changes connected to the same design system, with support and further improvements defined in your project scope.
We use Ploy for our own website
The website you are reading runs on Ploy. It brings together our service pages, CMS articles, case studies, and buyer answers. The homepage shown above is our own website, not a proposed client design.
Product thinking behind the website
Our BauBau Construction Diary work covers discovery, interaction design, product specification, role-based workflows, and responsive prototyping. Its central design decision keeps AI drafts separate from human-confirmed records.
That approach informs how we explain complex products on the web. Make responsibilities, evidence, and the next decision clear before adding more pages.
Read the BauBau design case studyProcess
Scope. Build. Hand over.
Agree the website deliverables and responsibilities before the work starts.
Decide what the website must do
Define the audience, offer, pages, content, and enquiry journey. For a product or marketplace, identify which role-specific stories belong on the marketing site and which workflows need a separate application.
- Page scope, content sources, and brand assets
- Search questions, service evidence, and contact path
- Account ownership, access, subscription costs, and project estimate
Build on your brand's design system
Create pages with consistent headings, controls, and reusable sections. Connect the agreed content and integrations, then check the reading experience, enquiry path, and responsive layouts.
- Website design and page implementation
- Content structure, metadata, and relevant internal links
- Desktop and mobile checks before release
Make the next change manageable
Agree launch responsibilities and who can edit or publish. Document the website structure and the next changes, with maintenance and support defined in the project scope.
- Publishing and domain responsibilities
- Team access and editing handoff
- Maintenance, support, and further improvements
Plan your Ploy website
Our website built with Ploy
Kings Landing uses Ploy for its own website. See how the shared brand system, CMS-backed articles, editorial draft controls, and enquiry paths fit together.
How to hire a Ploy agency
Choose a Ploy agency by checking real build evidence, a defined first-release scope, account ownership, testing, and support. This guide gives you the questions to ask before signing a proposal.
What a Ploy website costs
Separate agency delivery, Ploy's subscription and credit usage, external services, and support. Compare a scope-based quote with a dated platform-price check.
Connected Ploy websites
Build a CMS-backed Ploy website with Kings Landing. Start with the tested own-site publishing workflow, then define content, permissions, and connected-system scope.
Ploy vs Webflow
Choose a website platform by its editing workflow, content model, publishing controls, and total project scope. Kings Landing works with both and explains when each fits.
Ploy CMS and integrations
Follow a tested PloyDB record from draft to public page. Understand the inputs, read-only website access, publication rules, failure checks, and limits of workspace integrations.
Choosing a Ploy agency
Which agency can help me build a website with Ploy.ai?
Kings Landing works with Ploy.ai as an independent agency. We combine website design and implementation with platform-design thinking, SEO and AI-search content, deployment, and ongoing support. Our own website runs on Ploy. The pages, integrations, and support included in your project are agreed before the build.
Do I need an agency to use Ploy?
No. Ploy lets teams build, edit, and publish their own websites. An agency is useful when you need help defining the offer, applying a design system, organizing content, checking the website, or managing a scoped delivery. Kings Landing adds that product and design work; you can also use Ploy without hiring us.
Are you an official Ploy agency partner?
Kings Landing works with Ploy as an independent agency. We do not claim official partner status, certification, or a listing in Ploy's agency directory. Ploy's own directory is the source for its listed agency partners.
Can you design a platform as well as its Ploy website?
Yes. Kings Landing's platform-design work considers participant roles, core interactions, permissions, trust, and operational workflows. We can connect that product thinking to the website's offer and content. A marketing website is not the same deliverable as a working marketplace or application; application development and its tool stack need their own agreed scope.
What does SEO and AEO work include?
We structure pages around real buyer questions, with clear service descriptions, relevant evidence, descriptive metadata, internal links, and structured data that matches the visible content. This helps search engines and AI systems understand the offer. It does not guarantee a ranking, citation, or recommendation in Google, ChatGPT, Claude, or Perplexity.
Who owns the Ploy account and website after handoff?
Agree account ownership, access, billing, and project rights before work begins. Ploy's agency documentation distinguishes an agency-paid setup from a client-owned organization where the client pays their own subscription. Ploy access is organization-wide, so a client who needs isolated access should have a separate organization. Our engagement terms define the project-specific handoff and support obligations.
What does a Ploy website project cost?
We agree the scope before the quote and schedule. Page count, content readiness, design needs, existing website structure, integrations, and ongoing support affect the estimate. Confirm Ploy subscription and third-party costs separately from the agency work. Send us your current website and the outcome you need so we can define the project with you.